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Written by Administrator
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Friday, 07 May 2010 08:46 |
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I learned a lot at Free State Social last week, even if I was only able to view the conference via live streaming on my computer. Even though I wasn't able to network in person with fellow attendees and speakers, I still believe that I learned as much as I would have had I attended it in person. Hopefully next year I will be able to go again! It was a great experience, especially since there were experts like Chris Brogan and Sarah Evans in attendance.
Here are some of the main points from the first 3 speakers at the conference.
From Chris Brogan:
Questions we need to ask ourselves:
- How do we give our ideas handles?
- What story are we telling?
Predicted New Trends for 2010-2011
- Social CRM
- Mobile Devices
- Velvet rope social communities (niche)
(NOTE: I definitely think that mobile and location-based services are really going to take off. Gowalla and foursquare have been booming and Facebook is expected to launch a location-based service to its platform soon.)
From Shawna Coronado:
- Whether you are using social media for business or personal use, it's all personal.
- Focus on building a community with your audience- be unique and always follow people back.
- And my favorite: "If you don't have anything to talk about, get out there and start doing something."
From Sarah Evans:
Ways to Stand Out Online:
- Find an opportunity to showcase what you do best.
- Hijack a conversation and offer an opportunity to share
- Meet a need in an innovate way
- Generate A LOT of quality content
- Do it for a good cause- mobilize people around a cause
- Give freely, give often
- Think like those you're trying to reach.
- Get sourced...a lot
- Aggregate content in order to stand out online.
- Take it offline- do one on ones
- Translate news and how it applies to them.
- Share people. Connect people to people.
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